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Next.js Technical SEO Checklist
A comprehensive guide to optimizing your Next.js App Router site for technical SEO, covering key elements, Core Web Vitals, and best practices.
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TGB Connect: International Staffing Platform
International staffing made approachable with a modern, conversion-focused web presence.
The challenge
TGB Connect operates across European sectors — construction, logistics, hospitality — and needed a website that communicated trust and scale without feeling corporate or impersonal. Their previous site buried key services and made it hard for employers to start a conversation.
What we built
- Sector landing structure so visitors find relevant services quickly
- Trust-focused design with clear value propositions per industry vertical
- Multilingual-ready architecture for NL/EN content expansion
- Contact and enquiry flows tuned for B2B staffing leads
- Performance-first delivery on Vercel with monitoring
Results
| Metric | Outcome |
|---|---|
| Clarity | Service positioning visible above the fold per sector |
| Lead capture | Dedicated enquiry paths for employers and candidates |
| Speed | Fast, mobile-friendly pages for field recruiters sharing links |
| Maintainability | Component-based codebase for future sector pages |
Why it worked
We focused on the buyer journey for staffing clients — employers who need workers fast — not generic agency aesthetics. Every page answers "what do you do for my sector?" within seconds.
Tech stack
Next.js, TypeScript, Vercel, responsive design system, analytics-ready architecture.
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WordPress → Next.js Migration Checklist
The pre-flight checklist we use on real migrations — URL inventory, redirects, Core Web Vitals baselines, and launch monitoring.
